Why Danish Groceries Cost More Than Sweden’s

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Josephine Wismar

Why Danish Groceries Cost More Than Sweden’s

Almost one-third of the price of Danish groceries spending goes to taxes and government fees. A figure set to increase further as new environmental regulations take effect.

Danish Groceries Faces Growing Costs from Government Taxes

Danish consumers are paying significantly more than their European neighbors for everyday groceries, with taxes and fees accounting for nearly 30% of the total cost of a typical shopping basket. A new analysis by the Danish Grocers’ Association (De Samvirkende Købmænd, DSK) reveals that, on average, a Dane spends about 155 kroner (approximately $22 USD) on a shopping trip, out of which 45 kroner, 29%, is immediately diverted to the national treasury through VAT and excise taxes. It is becoming more expensive to live in Denmark. 

Denmark currently imposes a flat 25% value-added tax (VAT) on all Danish groceries, goods and services, including food. It remains the only European country without a reduced VAT rate for groceries, making the price of basic necessities higher than in neighboring nations. For comparison, countries like Sweden and Germany charge a lower VAT rate on essential food items, 12% and 7%, respectively. More Danes go to Germany or Sweden for shopping and saving money. 

New Producer Responsibility Rules Add to Consumer Burden

On October 1, Denmark’s expanded producer responsibility law went into effect. This law places the burden of packaging waste management on producers, requiring them to pay additional fees based on the materials used in their product packaging. The policy is designed to encourage sustainable practices, but experts from DSK warn it will inevitably push costs onto consumers.

Preliminary estimates from DSK show this regulation could trigger an additional price increase of about 2% per shopping trip—roughly 3 kroner (circa 43 cents USD) per visit. That means a shopping trip that previously cost 155 kroner may now total around 158 kroner. While the increase may appear modest in isolation, its cumulative effect over time and across a household’s grocery budget could be substantial, particularly during a time when food prices in Denmark have been on an upward trend.

The Hidden Cost of Bureaucracy

Beyond visible taxes and packaging fees, consumers are also indirectly paying for the administrative costs imposed on small and mid-sized grocers. DSK estimates that bureaucratic demands alone cost Danish merchants between 1.3 and 1.8 billion kroner annually. These expenses stem from compliance with an increasing number of regulations, environmental goals, and documentation processes, all of which require staffing and technological upgrades that ultimately feed into the retail price of goods.

For grocery chains operating on thin margins, there are few options but to shift the added costs to consumers. DSK believes simplifying the framework surrounding environmental responsibilities could make it more effective and affordable without penalizing consumers.

Comparing Tax Structures Across Scandinavia

The lack of relief on food-related VAT also has cross-border implications. In Sweden, the government recently announced plans to reduce its already-lower VAT on groceries by 50%, further widening the price gap between Danish and Swedish supermarkets. As a result, cross-border shopping where Danes travel to neighboring countries for more affordable groceries is likely to increase.

Despite recent calls from industry organizations and consumers, there has been little political momentum in Denmark to reduce VAT on food. According to a previous study by DSK, a targeted reduction of VAT on food could be funded by slightly increasing VAT on non-essential items such as electronics and bicycles by just 1.6%. Yet so far, such proposals have not gained traction in the Danish parliament.

Implications for Everyday Consumers

For the average Dane, these price hikes are hitting during a period marked by inflation and economic uncertainty. While the government’s environmental and fiscal policies aim to promote sustainability and responsibility, they are also reshaping the cost structure of daily life especially for families and individuals on fixed incomes.

Grocery stores like MENY, SPAR, REMA 1000, and LetKøb, alongside smaller local merchants, are experiencing firsthand the squeeze between complying with new regulations and remaining price competitive. As Denmark pushes for even higher environmental standards, grocers and consumers alike are grappling with the financial realities of being front-line participants in this transition.

Without tax reform or policy adjustments that relieve the burden on food consumption, Danish shoppers are unlikely to see relief at the checkout line anytime soon. The ongoing call for a reduced tax on Danish groceries remains at the center of public debate, as industry groups push for sustainable yet affordable solutions.

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Josephine Wismar Creative Writer

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